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What is SEO

The first step of Search Engine Optimization (SEO) is to make a website visible on search engines. This means making a website's URL and keywords visible. Once you have ranked for your desired keywords, you can start working on increasing traffic to the site and converting it into leads, which in turn will increase conversions for your business.

In order to rank higher in search engines, there are many things that you need to do and the following points are just a few of those:

- Use different SEO tools to analyse your site's footprint online

- Create relevant content that is rich in keyword research

- Update content regularly with fresh new information

- Optimize images for SEO (this includes adjusting the file size as well as adding captions)⏤

SEO is the acronym for search engine optimization, a process used by content creators to increase their page ranking in search results.

 

The goal of SEO is to increase traffic to a webpage from an external source, such as a search engine. Search engines have created algorithms designed to pick up on what users want when they perform web searches. Optimizing your webpage with keywords and phrases that are likely to be searched for increases your chances of appearing in the top results for those phrases, and subsequently receiving more traffic from those searches.

 

Seo can be applied strategically across numerous platforms including social media sites, blogs, and videos. By utilizing different channels of online distribution simultaneously, you are ensuring that each platform is optimized with relevant content that will allow you to build authority in that specific niche while also spreading your message across other. Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's unpaid results—often referred to as "natural", "organic", or "earned" results.

The earlier your site appears in the result list, the more visitors you will get, and these visitors might turn into customers. A lot of people think that Search engine optimization is hard, but it's really not. SEO is something you can do yourself, and there are tons of tools to help you accomplish it.  For example, I wrote this article in about 2 hours and used free tools to optimize it for search engines. You can do the same thing with your blog posts or website pages. There's no magic here: just a straightforward guide that explains how to use SEO for newbies like me and you! Who knows? If we get a few hundred shares on social media, this could be your next big break as an internet celebrity--or at least as an expert in the niche!

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